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Fair + Fair | MINT ModeFabriek

Project Type

freelance

2017

April 2013

Location

ModeFabriek, Amsterdam

Role

Content & Community Management

Background:
Fair+Fair wants to improve contact with its community so that there is more understanding for the charity and generate more brand awareness.

MINT is the dedicated platform for sustainable and fair fashion within Modefabriek, the largest fashion trade event in Northern Europe. Features brands that are vetted for transparency, fair wages, and environmentally friendly materials.

Responsibilities:
Improving Fair+Fair's online branding by offering more varied social media content. Offering varied content contributes to greater community commitment and loyalty.

Deliverables:
A social media plan (5-8 pages) outlining: online strategy, objectives, market approach, message, and optionally supplemented with concrete themes and actions for 2013. A draft and initial content calendar for daily publications. Project management for setting up the actions. Elaboration/execution of the button campaign.

Media/Channels:
Print articles. Public Relations. Facebook, Twitter & LinkedIn. Website, local activations during fashion congress Modefabriek.

BRANDS WE'VE WORKED WITH:

A few of the brands we have collaborated with in the past.

Looking forward to working together with your brand in the future. 

What Others Say About Working Together.

Shared experiences from team members, brands and collaborators.

“Sabri’s knowledge about content strategies and SEO are exceptional. Besides that, her dedication to build a brand is really inspiring. I highly recommend Sabri for any opportunity; her creativity and motivation are invaluable assets."

Daisy Gijsbers, Sr. Content Creator, Medida

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